MILWAUKEE- During the COVID-19 Pandemic, Good Karma Brands is flipping AM 540 from sports-talk to SiriusXM’s Doctor Radio and will air “Coronavirus: What You Need to Know” starting Monday, April 20th.
540 AM will air Coronavirus Radio (channel 121) Tuesday through Saturday for continuous
programming highlights from Doctor Radio’s ongoing coronavirus coverage. On Sunday and
Monday, 540 AM will air Doctor Radio (channel 110) in its entirety.
“We can’t wait for live sports to resume and for the threat of the coronavirus to subside, but in
the meantime, believe the health and well-being of our community is the top priority, as well as
delivering relevant information to our audience,” said Steve Wexler, Good Karma Brands vice
president and Milwaukee market manager.
Presented by NYU Langone Health’s team of world-class infectious disease and medical
authorities, SiriusXM’s Doctor Radio educates and informs the public on the very latest about
the coronavirus and what you need to know right now.
“As a locally owned Milwaukee business, we continue to look for ways to give back and support
our city at this time,” Steve Wexler said. “We are providing this content commercial-free, and I’m
very appreciative to our friends at ESPN who were understanding and supportive of this
temporary change in our program schedule.”
Doctor Radio is a collaboration between SiriusXM and NYU Langone Health, and is a 24/7
national radio channel featuring live, call-in shows hosted by leading NYU Langone Health
doctors from a vast array of fields. Noteworthy guests include Dr. Anthony Fauci, MD, Director
of the National Institute of Allergy and Infectious Diseases and Surgeon General – Vice Adm. Dr.
Jerome Adams, MD, and Dr. Deborah Messonnier, as well as others.
Local sports talk programming will continue to air as scheduled on 94.5 ESPN.